Workflow integration

If you already use third party apps in your business, then why replace them with your own software if it isn't necessary? However, you can extend these apps through integration to create cleaner, automated connections with your own workflow.

For example, at Intellis, we love and use Basecamp for collaborating with our customers. It offers a wide range of tools (such as tasks, posts and comments), so there is little value in re-creating such features in our own platform software. However, we do need additional features that Bascamp does not offer, such as moving tasks through our development process, tracking test results, and charging for tasks. For this, we have integrated Basecamp tightly with our own platform so we gain the benefits of both a full featured customer collaboration tool with our own custom toolkit, with seamless, streamlined and automated connections between the two. We have done the same with Slack, Trello and even Google Calendar (see our appointment setting tool below).

You are able to achieve the same with software you use, such as email, document editors, social networks, phone systems, SMS and government bodies. Think of sofware you use, and then think of the pain points you have using that software - usually putting in or taking out information. For example, filling out invoices, exporting and importing email addresses, copying customer information and completing documents. All this and more can be automated through custom integration so that you don't have to do it. Moreso, it can be done in the exact way that you want it to happen.

Create new ideas

Many groundbreaking apps can be created simply by extending, connecting and leveraging existing applications. Airbnb can attribute much of its growth to automatically posting its listings to Craigslist. Spotify did the same by posting what its users were listening to on Facebook. There are a number of successful Gmail plugins that exist only because they extend Gmail's functionality.

Many ideas are born out of "what-if" moments, and through our expertise in custom integrations, we turn those "what-if's" into "can-do's".